CCT300+Lab+8

Culture jamming is refered as “a tactic used by many consumer social movements to disrupt or subvert mainstream cultural institutions, including corporate advertising.” (Wikipedia.com) As a popular and fast-spread media, culture jamming also functions as a form of subvertising to some degree. Most often, people critique some political and social issues using this tactic. In this article, the famous sequence, “the Simpsons” is used as one of the media channel. I think this new change is against the reputation of the successful animation. It’s kind of an entertainment for the audience. On one side, people won’t take it seriously if it includes critical and serious issues in the episode. On the other side, it is not a relaxed and funny entertainment product for readers. According to the communication theory about Television, people simply receive messages with the activity of alpha waves. “Studies have shown that watching television induces low alpha waves in the human brain. Alpha waves are brainwaves between 8 to 12 HZ. and are commonly associated with relaxed meditative states as well as brain states associated with suggestibility ”.Other reports reveal that people only stay with the television channel a few seconds if they can’t find anything interesting. This new experiment of the animation would lose their audience.

Your Brain Waves Change When You Watch TV -Low Alpha Waves Can Lead to "Mind Fog"
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